YouTube is marketed as a platform for anyone to be able to participate in, making this a fundamental aspect of their commercial value. YouTube also relies and depends on this multicultural participation on the platform along with the collective creativity from all audiences. YouTube also brings about certain questions about the base of community, and how individual differences and shares experiences seem to work together in order to build a community. YouTube also evokes cultural activity of different levels, from extremely professional, educational, and entertainment related videos. Because of its wide range of culture and ideas, it has allowed for pre existing assumptions to be questioned and reevaluated.
Even though YouTube is becoming more and more commercialized, the “personal and social practices” have stayed an extremely important part of YouTube for many. Coming out videos have also become incredibly significant and impactful on the platform. It’s also important to note that not all of its social impacts are due to videos like blogging, and a lot of influence can come from subtle ways. Because of these reasons, YouTube is a very strong amplifier of cultural citizenship around the world, and it provides a space where individuals can truly be themselves and engage with others who are similar to them.
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AuthorMy name is Makayla Shortino. I'm a junior in high school and enrolled in AICE Media Studies, which is why I have created the website you see here today. Archives
April 2021
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